There's no honest single number that fits every shop, but after-hours call conversion tends to run high because the people calling at night have an urgent, immediate problem. A broken spring at 9 PM or a car trapped before a 6 AM shift isn't a price-shopper. It's someone ready to book the first shop that answers.
Daytime calls include tire-kickers, warranty questions, and "just checking prices." After hours, that noise drops off. Most people don't dial a garage door company at midnight unless the door won't close and they can't leave the house unsecured — or can't get their car out in the morning.
That urgency is exactly why answering matters. The caller isn't comparing five quotes. They want help now, and they'll take the shop that picks up.
Don't trust an internet percentage — measure your own. Ava captures every after-hours call in a summary, so the math is simple:
Say Ava catches ten after-hours calls and six book. At a spring job of $250–$500 or an opener at $350–$650, those six jobs dwarf the $297 flat rate several times over. Even a couple bread-and-butter repairs at $150–$450 cover the month. Run your numbers on real calls and you'll know instead of guessing.
The percentage matters less than the fact that these calls used to hit voicemail and walk to a competitor. You can't convert a call you never hear. See how after-hours calls turn into revenue and why customers hang up on voicemail rather than leave a message.
Call the live demo and have Ava call you now — hear exactly what your customers will hear when they call your shop.